TNS has conducted a study in January 2013, covering 5000 people over the age of 20 in Singapore, Malaysia, Hong Kong, Taiwan and Mainland China, about their Chinese New Year planning and spending to celebrate the festival.
Among the questions asked in the study, there are 2 questions related to red packet (a.k.a. ang pow) money:
- Average amount of red packet you give out to each individual during Chinese New Year
- What is the total amount of red packet money you allocate for CNY each year?
Converted to US dollar, the result for comparison is as below:
It seems that Taiwanese allocates the most red packet amount for each of their family members, while Hong Kong people are pretty generous in red packet given to their relatives, friends, colleagues and employees.
To see the full result of the said TNS study, you need to have Adobe Flash Player installed and:
- Click here for Singapore
- Click here for Malaysia
- Click here for Hong Kong
- Click here for Taiwan
- Click here for China