Monday, July 13, 2009

Understanding the thinking of Gen-X and Gen-Y in your organization

Today's workforce is mainly formed by the following 3 generations of workers:

  • Baby boomers: typically refers to those born between 1946 to 1964, after World War II and before the age of Internet.
  • Gen-X: typically refers to those born between 1965 and 1977.
  • Gen-Y: also known as the millennials, typically refers to those born between 1978 and 1997, who have been brought up by technology.
The Malaysian Human Resource Advisory team of PricewaterhouseCoopers (PwC) has done a survey among the Gen-Y employees of today. The result of their survey is an interesting study of a group of employees which is both vastly different from their managers, and which brings unique skills and perspectives to the table.

PwC found out that the Gen-Y forms approximately 62% of our workforce today, so it is important for managers and business owners to plug into their frame of mind and understand their thinking.

Click here to download the full 40-pages report on "Malaysia’s Gen Y unplugged - A 2009 PricewaterhouseCoopers survey on millennials at work".


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