Monday, February 18, 2013

CNY red packet (ang pow) money in Singapore, Malaysia, Hong Kong, Taiwan and China

TNS has conducted a study in January 2013, covering 5000 people over the age of 20 in Singapore, Malaysia, Hong Kong, Taiwan and Mainland China, about their Chinese New Year planning and spending to celebrate the festival.

Among the questions asked in the study, there are 2 questions related to red packet (a.k.a. ang pow) money:

  • Average amount of red packet you give out to each individual during Chinese New Year
  • What is the total amount of red packet money you allocate for CNY each year?
And the result for Singapore, Malaysia, Hong Kong, Taiwan and China in their respective local currency is as below:

Converted to US dollar, the result for comparison is as below:

It seems that Taiwanese allocates the most red packet amount for each of their family members, while Hong Kong people are pretty generous in red packet given to their relatives, friends, colleagues and employees.

To see the full result of the said TNS study, you need to have Adobe Flash Player installed and:
Note: I faced problem opening the page in Internet Explorer 9, but no problem with Google Chrome,  Firefox and Opera.


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